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ITV not coming out to Play today

Before meeting with the premium rate regulator on Thursday, ITV has pulled ITV Play from the air

Before meeting with the premium rate regulator on Thursday, ITV
published on UK Free TV

Following the overcharge of red-button voting on the X-Factor, and telephone voting on Ant and Dec's Saturday Night Takeaway, ITV has pulled - from all of it's channels - all premium rate phone-ins.

This means that the 'rawlplugs in a lady's handbag' ITV Play channel has been pulled from the air with passing viewers seeing a message that "ITV Play is currently unavailable - we hope to be back very soon".

The BBC has also had problems with the Saturday Kitchen programme, and Channel 4 has twice had run-ins with the premium rate regulator over Big Brother and Celebrity Big Brother.

UK Free hopes that this is the beginning of the end for these rip-off TV Quiz channels, and that the Freeview airwaves will soon be freed up and replaced with high-qulaity UK programming.

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