Read this: Mediaguardian.co.uk: a constant over 10 years of change | Media | The Guardian
Summary: When MediaGuardian.co.uk started a decade ago it was underpinned by a simple concept to tell desk-bound people in the media industry what was going on, on a minute-by-minute basis. A web-based wire-type service for the media industry would, they confidently predicted, have no traction in a market already drowning in trade press. But, like so many of the first wave of content websites, it surpassed some expectations and undershot others. - guardian.co.uk
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