Read this: Five spies hidden value in childrens TV market - Brand Republic News - Brand Republic
Summary: Five's plan to launch a dedicated children's TV channel next year is likely to have surprised many. The ad market is anything but buoyant, with ZenithOptimedia predicting that it could fall by 7 next year meanwhile, advertising to children has become so intensely regulated that many broadcasters have scaled back their children-focused operations this year. On closer analysis, however, it appears the RTL-owned broadcaster might be onto something in wanting to extend its established - and successful -Milkshake programming strand into a channel of its own. - brandrepublic.comwww.brandrepublic.comFive spies hidden value in childrens TV …
Lots more recommendations to read at Trends - ukfree.tv.
Summaries are done by Clipped-Your articles and documents summarized.