menuMENU    UK Free TV logo Freeview



Click to see updates

Who is still watching TV?

You would think, perhaps, from the press that everyone is bingeing Box Sets on Netflix, viewing Amazon Prime Video, or streaming cat and dogs on Youtube? But people are still watching TV

Who?  Photograph: BNB
Who? Photograph: BNB
published on UK Free TV

People are still watching channels with ads

Here’s some data from the people who sell the idea of TV adverts, Thinkbox [1].  This graphic shows – to June this year – how many TV adverts people watch per day.    The sizes of the circles show the number of people in the UK in each of the categories.

If you’re not familiar with the scheme, ABC1 means “middle class” and C2D2 means “everyone else”.  


The data can also be broken down to the number of adverts per hour watched by each of these groupings of people. 



People are still watching (BBC) channels without ads

The following graph shows the viewing of the BBC television channels over the last 25 years.   The red line is the average over a 52-week period.   I’ve marked in the Directors General over the time on the graph.     It is clear that the BBC has the share of all viewing has grown this century after falling back in the 1990s. 



Some people are not watching TV any more

Overall, only 14% of TV watching is recorded.   But that rises to 22% for younger women and 20% for kids.    Adding in the current figures to the longer term trend sees a small overall decline (206 minutes a day), a huge decline for young adults (down to 125 minutes) and kids just 85 minutes.


Which catagoery do you and your family find yourself if?   Let me know below in the comments. 



Help with TV/radio stations?
BBC Three Linear channel re-opens1
Will car radios have to be replaced?2
Will UKTV History and FTN eventually be available on fSfS or Freesat? They are 3
Could u please explain why there are no subtitles on most of your films terresti4
Can I pay as you go for British Europsort on my digital tv without subscribing?5
In this section
Time to replace Regional News with BBC Constituency reporters1
Freeview research on the value of public service broadcasters during lockdown2
Rebuilding Freeview High Definition from 2019 onwards3
We will still need Freeview in 20424
When will your favourite Freeview TV shows move to subscription streaming TV?5
How long will Freeview and Freesat continue?6

Saturday, 9 March 2019

9:06 PM

My wife and I use Freeview, Freesat and Sky most of the time. We don't watch any football at all but I am interested in Formula 1, but even that is not available live much these days. We mostly watch live but when programmes clash we record one and watch one live, then watch the recorded programme.

We also have Amazon Prime and we like some of the films they show - but very selectively. Those are the onl;y things we stream to watch.

I used to be a TV engineer since 1969, before that I worked for Philips in their Croydon factory. I am also a contributor to this website to help people having reception problems.

link to this comment
MikeP's 3,056 posts GB flag
Select more comments
Page 2

Your comment please
Please post a question, answer or commentUK Free TV is here to help people. If you are rude or disrespectful all of your posts will be deleted and you will be banned.

Privacy policy: UK Free Privacy policy.