Read this: UK consumers watching their spending on print subscriptions and pay-TV |Media |guardian.co.uk
Summary: Almost a quarter of UK consumers are planning to cut back on newspaper and magazine subscriptions, and almost a fifth are set to reduce what they spend on pay-TV because of the recession, according to a study. The survey of 2,500 consumers, conducted by YouGov for Callcredit Marketing Solutions, found that 24 of respondents were cutting back on subscriptions to newspapers and magazines this year. More than 80 of consumers questioned for the survey said they regarded subscription services as a luxury they could cut back on, rather than a necessity. - guardian.co.uk
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