Read this: TBI Tech Analysis: Where next for linear TV s Covid boom? – TBI Vision
Summary: Covid-19 enforced lockdowns around the world had propelled viewing figures for linear networks skywards but with people now able to move more freely, what's happened to those viewers Adam Thomas, lead analyst for global TV markets at TBI sibling Omdia, reports. For the TV sector, the captive audiences created by lockdown conditions provided a significant boost to linear viewing times, which had been in decline for several years. - tbivision.comtbivision.comTBI Tech Analysis: Where next for linear…
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