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Read this: Why ‘Access' and ‘FYI Daily' Exist – adambowie.com

Summary: Taking their scheduled duration as a whole, longer films may be interrupted once for each complete period of 45 minutes with a further break ifscheduled duration is at least 20 minutes longer than two or more complete periods of 45 minutes. Assuming that Access or FYI Daily are made for relative peanuts, and that the channels can persuade regulators that these are proper programmes, then they can get an extra ad break and make more money from the same film. - www.adambowie.com

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Why ‘Access' and ‘FYI Daily' E…



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