Read this: Innovate within the mainstream, documentary makers are told |Media |guardian.co.uk
Summary: That was the question at the heart of a session at the Sheffield Documentary Festival today that was packed with independent producers eager to find out how and where best to pitch their film ideas to broadcasters. Perhaps unsurprisingly, the commissioners professed to be interested in programmes that would enhance their reputation as well as ratings. ITV was looking for three or four signature documentaries by top-end producers as well as cheap half-hour programmes to run against Eastenders at 7pm, she said. - guardian.co.uk
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