
Read this: The market doesnt need Project Canvas |Media |guardian.co.uk

Summary: The reason for Sky's growing interest in broadband delivered video is simple. As we invest more than 1.5bn a year in content, it is important to make that investment work as hard as possible. Taking an agnostic approach to technology means we can extract every drop of value from our investments while customers consume our content on their terms. - guardian.co.uk
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