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Read this: New look for Sky flagship channels : Broadband TV News

Summary: Sky has unveiled a new look and feel to its three entertainment channels to reflect the distinct personalities of what from August 31 will become Sky 1, Sky 2 and Sky 3. The new branding created by Sky Creative and The Moving Picture Company is described as the largest brand refresh since launch. Sky 1 evolved out of the old Sky Channel and has been through a number of rebrands over the 19 years of its existence. - link

New look for Sky flagship channels : Bro…

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