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Read this: ITV to launch HD channels on Sky

Summary: The move is part of an overall strategy to increase revenues from non-television advertising sources. The news came as the broadcaster reported a pre-tax profit of 97m for the first half of the year, compared with a 105m loss a year ago. The broadcaster also said it would launch an ITV11 channel in January 2011. - link

ITV to launch HD channels on Sky…

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