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Read this: Richard Desmond rebrands Five as Channel 5 | Media |

Summary: The marketing overhaul has emerged on the day that Desmond's Northern Shell announced a sweeping management restructure and up to 80 job cuts at the broadcaster. Channel 5 will be reverting to the onscreen brand used from its 1997 launch until late 2002, although in a new style. To contact the MediaGuardian news desk email or phone 020 3353 3857. -

Read full article: link icon  Richard Desmond rebrands Five as Channel…

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