Read this: On TV: perspectives on television in words and numbers | Media | Telecommunications, Media Technology | Deloitte UK

Summary: Background On TV perspectives on television in words and numbers is Deloittes fourth annual report on the current issues impacting the television sector. The in-depth research was based on interviews with senior industry executives and a detailed survey of the UK public designed by Deloitte and conducted by YouGov between 9th and 12th July 2010. Online television has proved more supportive than disruptive to broadcast television while social media has so far proven to be a powerful ally in raising awareness of televisions most compelling content. - deloitte.com

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