
Read this: TV viewing rises in UK

Summary: Trade body Thinkbox stated the typical individual viewed 27 hours, 34 minutes of live, linear television per week betweenJanuary and September 2010, equivalent to nearly four hours a day. The median total - which only included TV sets - had increased by one hour 50 minutes when measured against the corresponding period last year, posting growth across all age groups. Commercial TV took a 62 share, or just over 17 hours every seven days, marking an annual improvement of 49 minutes, and a surge reaching one hour 22 minutes on the five-year average. - warc.com
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