Read this: TV ad recovery looks set to continue | Media | guardian.co.uk
Summary: The UK's largest free-to-air commercial broadcaster has enjoyed a strong recovery from the recession this year, with advertising revenue is expected to be up as much as a market beating 16. According to a number of media buying agency sources the total UK TV market is tentatively predicted to be up 9 year on year in January. The spread given for ITV1 is between 7 and as high as a 12 increase on January year on year. - guardian.co.ukRead full article: TV ad recovery looks set to continue | M…
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