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Read this: WTF is... HbbTV? • reghardware
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Summary: It's a costly business, and while a vendor will be eager to work with popular services, such as the BBC's iPlayer or Google's Picasa, it may be less keen to enable other, less well-known online content sources. In the UK, the YouView project is set to launch early in 2012. It will bring a common interface for catch-up and online video services, though theres also some competition in the form of the new streaming services being launched on some of the data channels. - reghardware.com
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