Read this: BBC and ITV peak-time viewing down on 2010 - Media - guardian.co.uk
Summary: ITV's peak-time viewing fell despite the success of shows such as Downton Abbey. ITV1's fall is less marked if you include figures for timeshift service ITV1. Then its peak-time audience falls only slightly, from 22.2 last year to 22 and its all-hours share from 16.9 to 16.7. - guardian.co.ukRead full article: BBC and ITV peak-time viewing down on 20…
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