Read this: YouGov should leave radio research to the experts - James Cridland
Summary: Heres a paragraph from a press release heralding a new YouGov report which appears to slag off broadcast radio. Digital Radio needing a stronger signal Just over one in five 22 of 18-24 year olds have listened to the Radio via a portable radio set including DAB. However, over one third 38 of this age group has listened to radio streamed over the internet. - james.cridland.netjames.cridland.netYouGov should leave radio research to th…
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