Read this: BBC Video Remix Spin-Off Masher Launches After Securing Finance| paidContent:UK
Summary: Masher was conceived as a prototype by BBC Motion Gallery, the commercial video library that licenses clips to and from a number of broadcasters, but was acquired by the investors in July. The business model will be ads and sponsorship on the Masher site plus licensing fees for white-label versions of the service, Clifton said. This functionality stringing together multiple short video clips in to a single production is an area the big video sharing sites still havent added. - paidcontent.co.ukRead full article: BBC Video Remix Spin-Off Masher Launches…
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