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Read this: Ian Burrell: How public lost its appetite for breakfast tellys bland fare - Opinion - Media - The Independent

Summary: Breakfast television, once a morning requisite as rich and piquant as a smoked haddock kedgeree, has turned into its modern day equivalent a few mouthfuls of froth, taken on the move. Last month, ITV launched its hapless early morning show Daybreak for effectively the third time, bursting on to the schedule with all the crackle and pop of a soggy rusk. Over on early morning Channel 4, they are showing double helpings of Everybody Loves Raymond, an American family sitcom which, as it finally wrapped in 2005, will be of limited use as a daily briefing on current affairs. - link

Ian Burrell: How public lost its appetit…

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