
Read this: Pay TV customers believe top Freeview channels should be free - Media news - Media Week

Summary: TV habits viewers want main channels to be free According to the YouGov research, Freeview channels were ranked 5th among the things the British public thought should be free on the survey, behind free radio 92 per cent and emergency healthcare 97 per cent. Even those who choose to pay for TV, 90 per cent of Sky customers and 91 per cent of Virgin Media customers, upheld the view. TV is a key source of news and information and should therefore not be underestimated. - mediaweek.co.uk
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