Read this: UKTV shrugs off its reliance on Dave and repeats and tries to lure the young - Media - The Guardian
Summary: More than a one-trick pony UKTV boasts the award-winning magician Dynamo. Darren Childs, chief executive of UKTV for the past three years, highlights a surge in programming investment, a shift to a part-pay, part-free channel strategy, and a leap in viewing numbers thanks in part to a street magician called Dynamo. That it is succeeding, he says, can be seen in the numbers which UKTV has revealed in full for the first time. - theguardian.comwww.theguardian.comUKTV shrugs off its reliance on Dave and…
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