Read this: DTG :: News :: Channel 4 to premiere new Freeview TV Ad
Summary: Freeview has agreed an exclusive deal with Channel 4 as part of its next TV advertising campaign. Starting from the 10th February a 10 second teaser film will introduce 'cat' and 'budgie' to viewers watching Channel 4 and its digital channels E4, More4 and Film 4. Media buying agency MEC brokered the deal with Channel 4 Sales. - dtg.org.uk
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