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Read this: BT needs to up its game in the pay-TV market - Business - The Observer
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Summary: BT needs to find its own Game of Thrones if it is not to be dwarfed by Sky. Industry observers suggest that BT may well look to follow Sky into film and entertainment next, adding another pillar of must-watch programming to its offering. Netflix has shown the power of a well-marketed TV property. - theguardian.com
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