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Read this: How not to digitally relaunch a radio station

Summary: We know that younger stations need to really focus on online - because that's where you'll find new listeners, and increasingly that's how listeners consume you. The station launched this morning with some nicely produced audio - and with almost no thought put into their digital future. Despite Phantom FM closing down on the 16th March, their website is still there pic. - mediauk.com

Read full article: www.mediauk.com link icon  How not to digitally relaunch a radio st…



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