Read this: 'Freeview Connected will see consumers reappraise the Freeview brand' - News - Marketing Week
Summary: Freeview hopes Freeview Connected smart TV offering will make consumers reassess the brand as more modern. A timeframe has yet to be set on when the service will launch, but it is unlikely, given TV product development cycles, that it will roll out until at least 2014. Guy North, Freeview managing director, told Marketing Week We have an ambition to take the nation from the digital world we are in now into a connected world, in the same way Freeview took people from analogue to digital. - marketingweek.co.ukwww.marketingweek.co.uk'Freeview Connected will see consumers r…
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