Read this: Will This WebTuner Do Away With Your Set Top Box? - CMO Today - WSJ

Summary: WebTuner, a secretive startup, has been quietly approaching big media industry players with a plan to bring TV-viewing into the broadband age. The centerpiece of its plan is a device meant to replace pay-TV providers outmoded set-top boxes. WebTuners gadget, which looks like a slightly longer version of an iPhone charger, plugs into a wall or power strip and streams TV channels and on-demand programming over the web to TV sets. - blogs.wsj.com