Read this: TV AND MEDIA 2014 Changing consumer needs are creating a new media landscape
Summary: The TV landscape is changing from one where traditional TV providers and physical media dominate and the consumer experience is inflexible. Nowadays, new aggregators enable consumers to decide what they want to watch and pick-and-mix their own services, something that 5 out of 10 consumers prefer over the traditional TV bundles.
www.ericsson.comTV AND MEDIA 2014
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