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Read this: YouView settles trademark dispute | SEENIT

Summary: Total argued that granting the YouView application for the same classes of goods and services as it owns the Your View trademark could cause confusion with, or dilute, its own brand. That case was heard earlier this year with the court backing Totals claims that YouViews use of its claimed trademark could cause confusion. However the two sides have now reached a confidential settlement which allows YouView to continue using its name and avoids a costly and embarrassing rebranding. - link

YouView settles trademark dispute | SEEN…

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