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Read this: Coba: ITV receives 87m PSB benefit | News | Broadcast

Summary: ITV’s public service broadcaster status is worth at least £87m, according to a Commercial Broadcasters Association (Coba) report published to coincide with the launch of Ofcom’s PSB review.The Costs and Benefits of the C3 Licences report analysed the benefits received by the broadcaster compared to the costs of maintaining its public service broadcaster remit.It found that ITV’s prevalence in the EPG on slot three, coupled with its privileged access to spectrum was worth £161m.- www.broadcastnow.co.uk

Read full article: www.broadcastnow.co.uk link icon  Coba: ITV receives 87m PSB benefit | Ne…



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