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Read this: Freeview assigns switchover task to WDMP - Marketing news - Marketing magazine
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Summary: WDMP was appointed following a three-way pitch against undisclosed agencies. The process was overseen by Tim Hunt, director of marketing communications at Freeview. The agency's brief will be to provide direct marketing support in designated 'Digital Switch Over' areas as regions across the UK progress with digital switchover. - marketingmagazine.co.uk
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