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Read this: Tony Hall plans BBC data 'revolution'

Summary: Tony Hall will today set out plans for the BBC to harness the power of data to offer audiences Amazon-style recommendations as it bids to become a “pioneer” in the internet age.The BBC director general will deliver a speech on the future of public service broadcasting on Monday, where he will expand on the “My BBC” plans he set out in October 2013 to help audiences become schedulers.Tony Hall plans personalised BBCDubbed the “My BBC revolution”, Hall will say the corporation will go further and faster than any other broadcaster or online platform in harnessing personal data to empower viewers and listeners. - www.broadcastnow.co.uk

Read full article: www.broadcastnow.co.uk link icon  Tony Hall plans BBC data 'revolution'…



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