Read this: $10bn And Counting
Summary: Podcast
Download MP3Hello working to the media Club racing get it dismissed before the legal costs rackup Charlotte tobitt UK press Gazette tells us the latest also on the show the Oscars head to YouTube what does the multi-year deal me to broadcast television journalists and digital Navan Alex Hudson make sense of it for us.
All that was the MG county is Penny's head of the Telegraph sale the government debates the BBC speech any audio Network Media quiz we're playing schedule this club is here with me.
I love it that you're not wearing Christmas jumpers.
We have a very strict rule here we did club about that.
Welcome back you're jealous of write stories about journalism, but to do you like to induct into the club is your plus one this week.
I know the club is kind of originally designed unsung Heroes but I've decided to pick Jeremy Vine by the reasons one.
We had our British journalism awards last week which Jeremy Vine hosted very capable and just kind of wanted to give me a shout out because compared to a lot of the kind of you know award ceremonies that get someone doing like a corporate.
They're not going as you know.
I just feel like Jeremy is the absolute like gold standard actually cares about the German that we're celebrating and kind of shout out once he remembers from the year so was really great but then also in the past week.
We've had the Joey Barton sentencing relating to kind of harassment of Jeremy and others and I was.
Listening to the media show on dynos talk about it elsewhere and I just think she's dealt with it like very sensibly but honestly he has raised concerns about me.
You know when free speech might go too far but and warned about social media kind of becoming really dangerous for a lot of people's Minds but those two things what kind of on my mind so that's why he came into my head.
I was very welcome to join obviously on the penny-farthing or something like that arriving at the club HQ you got to join us in the club speaking to my first is podcast co-host Christopher Walker yes, because he unwrapped all over x today and he has close to 560 over 560 pieces of freelance content in a year which I think is probably impossible, so I think that is incredibly does the media 324 dad has a podcast he does infinite.
And the manager at 6 am doing crazy things every day for the first one the second one is equally problematic as I know that is already a member.
Sorry but he was talking about how to reach young people as part of the BBC and the answer should have been keep Penzance who used to work for the BBC and so his work and trying to change the way that people think about that bass and new human YouTube series and he's such a get the correct sort of content and of course try different things but some of the stuff is really really really interesting interesting guy and it's it's hard to make your name in that space.
Sort of as more of a grown up yo YouTuber solo for younger people people who are to do YouTube Native but he sort of straddles both, can I stream broadcasting the internet as well it seems to have a really good take on that grown up now.
Ok in a moment the Oscars go digital will see you and you know you want to start a business what you don't know this how to make it a reality GoDaddy Arrows got that uses AI to help you find the domain name.
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Komedia club, the Oscars are going to be YouTube exclusive from 2029 at leaving terrestrial television so used to there being this country has this one day or a million different different prices and nobody watches the Oscars won't tell anybody but no-one watch the Oscars live, but this means that little eclipse eclipse eclipse up and YouTube please continue trying to solve the problem of how can it make long form TV that people will watch on YouTube so many people watching YouTube with anything about the original content of traditional TV there's not there aren't those example does a Sodium YouTube is failing that space? This is another attempt but have many many attempts of that below sports or or entertainment all of these things is the next.
That field of the way so who knows what the what the weather be like in reference to YouTube TV subscribers, so people who have their colour cable version and other side of the rest of the world get it on on can it free YouTube but you said you don't know what the the world's going to be like for YouTube that far away and that's if your YouTube TV subscribers us and already the USA such a complicated relationship with cable and Kumar complicated relationship with Netflix and all of the different strains and how the TV is still even more important in American hangman.
It is in packets of British Home mortimore European homes.
There's that but it's free to error in all of the other colours and what events at least now.
We don't know what will happen in 4 years and that's the exciting bit of k given the Oscars is long and doll with with couple moments.
What is YouTube going there? Is it that suddenly those clips can't be shared on tiktok, is it your somehow changing and he's landscaping it on a only IP around the those three or four great moment or is it just the YouTuber that genuinely in 4years time people sit down and watch the stuff.
Do you think the colour Motion Picture Association have gone you know what broadcast it's not important or just a YouTuber come with the biggest in chequebook.
I think it's another example of the globalisation.
So if you look at mls in the way that Apple has bought MLS it's not just a single can give it to Global deal and the global moment Charlotte do you think it will help Oscars go younger?
How many watches are like older people on a TV in the living room watching YouTube which make it more like your traditional viewing anyway, it's not the same, but I mean I can definitely see you know the young sharing it on YouTube shorts and everything but definitely would like actually Anything Could Happen with the platforms in the next 3 years so DAB cyranoid they've lost it then.
What's the big live thing or what are you losing for not having the Oscars you are losing than those of viral clips, which will be borrow that anyway and even if they remember the Oscars are not remember which platform I watched it on particularly if it's free to her and then all you're doing is you are saying I watch the Oscars last night on which platform.
I don't know was on the telly for advertising life ABC
Navigate question, but then.
How to what extent is that for your modelling 20-22 Super Bowl this is a moment but that doesn't have the ratings that used to do any concerns in Hollywood with Netflix potentially taking over one of Brothers Discovery studio Tom about what is a film where you when we get to 2029? What will it be shown in cinemas Cinemas have much to worry about between now and then I'm also going to do already cinemas are dying we know the cinemas exist as this community piece you can now watch as good quality with good audio probably if you care about film in your home living room.
It's the how much to be honest go and spend if tickets are 10:15 £20 £30 for the Gavin and Stacey curry order pizza from your seat.
Is that a special event out or is it just the same to you can do at home and there's no reason to go out anymore and Netflix are buying making a
I want two reasons that are making it as a things and nothing happens for the next 2-3 years so it gets her head in the streaming Wars or just dominates the IP so it can lower than needs for people to go to cinema films from the living room one of the people that just went to watch the new Knives Out movie in the cinema before it was on Netflix from the you still going to be a core amount of people that love cinema, but will it be the same kind of scale loads of people getting everything that used to be no but I forgot I think there is a potential for a reboot of the movies as an experiential experience and you said have you got a high-end expensive seats wine no children screaming end of things but also you've got an end if you're you're actually young people holding up cinema usage because it's something that they can they can do in public space.
Look at the Minecraft movie and all the kids shouting out that was really like a public shared experience and I think you're right and goes independent of champion that you would never hear about this thing and the cinema said this is great and that's what does a whole set of thing but ultimately what's the next episode of Murs is experiential is season of come along this into a massive thing that no one has got right yet that be alright still dreadful.
So that's supposed to be the metal that's not me.
Only just realised we have transferred.
I still believe in better vs.
Just not Zuckerberg dream.
It is what GTA 6 is it is people farming in Red Dead Redemption 2 it's people putting on Hamlet in Grand Theft Auto grand Theft Amazon the best films out there.
It's people engaging in the digital space create a family of great the friends of that all of these is the metaverse already exists just not in a VR headset Zuckerberg without without a real body sort of thing and that.
People are living in their spaces actually can we get to know the about it, but that's exciting bit what we do that for entertainment is a real next step that no one has got right floating head always worrying thing ok, Donald Trump has failed his lawsuit against the BBC in a Florida Court last week at the damage at 10 billion if the corporation lose the case Charlotte what's what's been presented so far that they would have to pay like a triple licence be here.
It's like a triple rollover licence fee to pay after a trump so unusual as a cat is that the kind of any any damages that would be paid would be from licence FIFA ultimate Lee not just like you no immediate companies coffee.
I'm still pretty sceptical that is chances so I know he's managed to get some broadcasting the US to settle about very things that you know I'll be there really should have done but in this case he staying in Florida the documentary.
You know it wasn't on TV in the US it was on on iPlayer can you watch on britbox? How many people so I don't think you could episode was it was on britbox, but not you can say that about in any jurisdiction other than like.
How do you mean in the UK is actually more kind of claimant friendly and labour.
He was too late on that cos he should have he would have had to find out within a year of the program and so that would have been October but it's pretty telling that just no one had.
Noticed all worried about it in that whole year and that's kind of why that law exist say that you can't just go wait a minute.
That was a bit unfair it was in the UK isn't there a limit on the 300 sending it and and not settle because I kind of a wider principal and just quite a silly case yes the BBC did something made an error.
Yes, but that doesn't mean it.
It's that doesn't really mean it was that like you know usually libellous or a bit in any kind of litigious sort of companies in the US they settled in there probably could have easily one that court cases as well.
Is it in the BBC's interest to set up with the prayers such a difficult balance right because
This flower that no one knows you so I think there are a couple of things going on.
I think the first thing is I know of many senior editors within many newsrooms that if it is configure.
I'm not saying that publicly but it does a number if it's under that and you don't need to admit liability their pets make a go away and that happens across most nutrients and unsurprising that number is significantly lower than 10 billion dollar so is that and the BBC according to a forget one of trumps allies on the programme was talking about if they paid it would go away, but then suddenly the BBC is admitting and so at least the BBC for the moment at while it reaches.
This is there a case to answer.
I'll write to fight the second if there is a case to answer if it's the britbox did broadcast in somewhere out there enough people in Florida so desperate to watch Panorama documentary that they're willing to go out.
I guess even with the VPN stuff.
They can probably to show how many people totally watched it was massive economic damage damage is brand value and damage and injury to his future financial prospects.
So this is I've already been for a lawyer with this week according to Forbes very careful to site it the present again 3 billion dollars.in well since taking office and manager 55% of the popular vote in the 2024 presidential election compared to 46.8 in 2020 so well in Florida but also its Florida so I was the rabbit hole with this and there is a there is a statute with in Florida that essentially makes slutshaming coming as you can go to prison for Stockholm in has been cited in cases recently as 2023 and the Florida statute book in the floor the present book is under that's the reason that trump has filed it then it's because it's it's an unusual Place when it comes to tattoo and president law and
Anna of different places to exist that from like that particular bh18 8dg before then answer that if there is a case to answer then the BBC either it gets into the the Deep it's what does ketamine do they settle or the is marketing and that's what it was at the BBC was saying actually if you want to reach a left-leaning audience go against trump suddenly you have the best advertise you could imagine that could be that never gonna set publicly that to be a genius Massage because it's not going to be 10 billion to 25 billion if the BBC get away with it probably in Trump's terms.
Do you think it will do bad things for the BBC operation in the US for since July I can find people in so I mean again.
You kind of don't need everyone to love the BBC you need enough people that would pay for the BBC and this there's certainly.
Demographics that you can then target that and it's definitely not fancy trump people I mean obviously that doesn't really people with the government green paper for charter renewal about the parameters for discussion headline on the story was BBC could scrap licence fee sure adverts and put hits like the line of duty behind a paywall of the Labour reform is that a summary of what they were thinking obviously they've just pulling out there and they want responses, but yeah the things that stood out to me where we could have.
Directions for like historic content or maybe the more commercial content didn't really suggest how to define that have commercial advertising just just across like the BBC News website BBC website did suggest that they would keep the licence fee but reform it somehow, but it didn't really explain how it would reform it and I thought it was interesting that they offered lots of options to advertise on the BBC Home with cheese to the date.
They weren't that open to changing the way the government B was funded, so they said it's not going to be direct taxation.
Sorry to be a household charge.
So lots of flexibility one side rail flexibility on the inside.
The price of done that because that again is a bit that a lot of it comes from the government and has been really struggling over the past 4 years.
I think they've only just got the world service running back.
That's probably why is after after they think they are trying to work out.
What they do next to spend a lot of time to wake up with a digital and how on Earth they get the money different devices are many different places around the world and all of those things sorted but I think it's 40000 words long who has a green paper.
That's 40000 words long.
It is so long.
You can't ask a level and how long it is it doesn't know it refuses to tell you another copy and paste and done at this horrible.
They only know that good took me about 15 minutes to find out do better.
Just have the BBC trying to do when you get should should it be more progressive.
Yes all of the celebration ideas were idiotic a lot of the Money Can't will have an impact on the rest of the market.
So you can if you want to prioritising on television or radio that's fine.
It doesn't destroy.
Resisting TV and radio advertising market you could add subscription, but the amount people that would do subscription is would be if your heart it you would double the price which would sort of can pay for it.
I mean fundamentally they haven't what they need to decide is.
What is the size of a public broadcasting corporation that we the government would like to know they don't with the BBC has had its licence be frozen in real terms.
It's so far down and where it should be and this is 2016 or 2008 remember the numbers.
It's over 30% in real terms, which is any organisation that Letter Media on the BBC total revenues.
I think 5.9 billion and only just over two-thirds of that come from the licences restaurants in advertising and then comparison Netflix is now 39 billion to 29 billion Disney not apples apples, but that's 94 billion dollars.
123 looking for the BBC so much stuff and be the matter of public record you can either have two options.
Where one is it goes in the public sector rated informs and educates the end of it doesn't have to think about the commercial pressures of making Doctor Who slightly better CGI need to pay Disney to do it or you can have this commercial monster and a lot of the stuff that makes the BBC this magical wonderful holding power to account in in an era, where there are people like recordings on people doing as deep dives into migration Law and Order nitty gritty bits that there is no commercial imperatives to do another is no possible been able to do but there will be left behind because I won't make money whenever you want to pay for it the government ID doesn't want to pay for it as little as possible to it can say to the public all with licence fee from advertising perspective of the other operators when it's getting too into the advertising world punters consumers would rather not pay the licence for you would rather it was it was it snow.
That's the BBC sport is a refrain mean out.
It's shift if you think about the way the BBC still held to be able to be the most trusted news brand uses the most watched BBC most loved brand.
What is 94% of people use the BBC and so why why is that happening at the same time love and hate to BBC pundit? What is your marketing message? How do you build the entire public affairs policy around at the same time? I just see your director-general is leaving and you'll see you have music leaving because of some of the witches that the lack of reframing the lack of knowledge.
If you have two on the BBC so much the work Lisa Nandy has to do and the cells have to do is work out how to convince a public who loves the BBC they actually love the BBC but we took the podcast before the people who are against the BBC News to have the BBC doc BBC News website if it was smaller than the Telegraph or anybody else.
That's a good thing.
It is no lines of you that a smaller BBC does help.
Eating news organisations and in the in the paper for public trust in all use media has significantly dropped Charlotte but yeah, as Alex's like BBC is at the top of the list.
Yes a lot of the kind of Legacy news publishers in the UK are generally very the BBC Four on their toes with some of the stuff that the digital operation does now but would say the other side of the argument is that there are those types of stories that the real public service and investigative stuff that if it's not commercially as commercially viable and you know a lot of other news organizations are having a really hard time at that's what we are reporting all the time so shouldn't there be BBC that does do that stuff regard?
The commercial benefit of it and that has to be some sort of funding as we discussed we should have just left me and popular stuff and stuff and no one else wants to do what the news organisations.
They don't want it to do the stuff that maybe more clickbait.
You're more fun or like more lifestyle stuff.
It should just be doing the real yeah service the bread-and-butter of what the that would have used to be but not saying you know which way is right or wrong, but that's kind of the two sides on the on the new side of things and they're concerned.
They said this week about yeah potential adverts on the website as well and that and that would hit them even harder than than just the BBC's existence already had every review of the BBC is it the same thing which is the licence fee is the least worst option with a message for the first time? It's not the least worst option.
I'm in a more progressive things.
People were in the same way as income based and the mobile get a tax would be on people's incomes, but they can't afford so that's his back to the most practical least were such thing as we already have it and still pushing what I keep saying and I keep saying on the media club because the way to influence government is it should be on council tax because it's progressive it's get to the but the government don't worry games that because they got their own problems with council tax if your terminal 5 to cancel tax as an equitable sensible of taxation the audio industry received an early Christmas present will see you in a sec hello Media collaboration is Patrick from podcast Discovery the podcast marketing company where this week we've been thinking about going to the gym.
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I like my cat Histories we've been talking back in the club this week.
Are you doing this to have a seat on the creative Industries Council the campaign headed by audio UK women the trade body can take funding for charities workforce development and the future direction of the economy congratulations to the team for their concerted effort this year sky Q is on its last legs the satellite box can no longer be bought from the Sky Store but will continue to be supported by the broadcaster for a while yet.
It does single the end of satellite TV with Sky pushing customers to sign up for the skystream dongle or a sky glass TV
Internet TV Solutions last week at the British journalism awards were announced the stupid for you went to the newsagents and the Daily Mail who revealed the huge data affect a person's backgrounds Channel 41 the lion's share of the top prizes stories available on our Club's back.
Just go to the media club.com and sign up for a free you'll get a week update about the show and the brief newsletter talking about all the other things the media podcast have been going about in the past 7 Days sign up for free at the Media club.com Charlotte journalism awards.
That's you'll thing good night earlier were the winners of the big moments of the night that would highlights a Cathy Newman Channel 4 News got journalist of the year and interviewer of the year for her work on.
John Smyth scandal and her interview with Justin Welby which lead to ring like the first forced resignation of an Archbishop and she's really moving on stage Like a Shadow message from one of the victims of John Smyth and kind of you know why it matters so much the Channel 4 News how to pursue this for years and kind of got the three out there a similar vein producer call Keaton stone and the team who work for the BBC One investigation of the year for the work of abuse allegations and that something that your cute and so have been working on for years and years by himself and then like five or six years and eventually took it BBC kind of have you know as you would the BBC that's not like a quick process so kind of after a while got them found the right team to pick it up and then make this amazing documentaries.
People have tried to do Al-Fayed stories before and like legally really struggled so he was really disappointed that they don't go out after about year after he died.
He still glad that kind of that kind of correct the narrative about my space and also Al-Fayed was like aware of it before he died because he was already getting the legal letters and the third one.
I would just highlight was jealous called Malik contest who's Palestinian journalist and she was the Guardians girls are crossed for about 18 months.
She's now come to the UK to study journalism and she got the Marie Colvin award and the new journalist of the Year award and she was clearly like so overwhelmed by you know how to read it must be to be in this room where like $500 giving you a standing ovation and a couple of months earlier.
You need to be in this actually like absolute bizarre, but very well deserve like her.
Work on the Guardian it's definitely you know it's just some of the best kind of from the ground in terms of lycra laying that emotional what's actually going on real people are great and Alex over on your podcast crashed.
You're doing some predictions for 2026.
What would you know that? What what teams came from York from York to the results a couple of the most important? I think the end of your brother the reduction of migrants rights is a really big prediction not really directly related to text but it will be the 26 is likely to be the year of comeuppance so actually 2025 has been seen as this year I wear chat.
Gpc.
Didn't really launch anything new Apple launch.
Slightly better all the AI policy is nearly there, but not quite as 02026 this the sofa medium.
It's so cold Google 0as definitely meant to happen and I think I probably
Same again, when they stop leaking out to websites and start giving me the answers if you look at the top of most of your results will have that's what they are too much at the top of some of which is used for someone Richard nonsense and so is expected that a I would move another them would move quicker in that you wouldn't need to collect it will give you the answer and it's expected now that next year but then we can do this every year things really start moving towards that and it's where they will likely be a number of his clothes on the stock market and that's where I really get series of the big money comes out as when it gets really big but it is already struggling with traffic is already singing this going to get worse if you think the average new thought you'd never put music 40% search traffic something that's going to shrink as a 40% of other sites traffic.
Just vanished into the abyss.
What does it replace it with publishers haven't been quickly that quick enough in the Direct traffic into work.
Building at web3 well lights of the fragmented Communities and building out relationships that way in the little.
I mean yes definitely is still like a huge amount of what people talk to us about and what comes up in interviews some of the worst effects so far like Forbes for example.
I currently at the moment like double-digit down on you and I interviewed SEO recently and use that word community that is what they are trying to focus on so I kind of said it all a couple times in This podcast about different things but like it is about not trying to have everyone that you possibly can in the way that it used to be it's about how do you monetize a small group of people that really love what you do and we'll stick around so that's the only real way to survive it is like brands like the BBC you know the public service journalism, etc.
I'll have to try and reach as many people as possible but other brands you know it's so like the ft.
Telegraph the time sailed the you know pretty well financially, but they're all subscription busy.
Is there not the biggest news websites in the UK so I think and that's why the ones that have historically been going for that scale and just and that advertising yeah, so I mean reach for example of an antenna exactly but now they started so far introducing premium paywalls which has content and is add light so that they are kind of is a rechargeable light website just like 17 hours units and not 35.
How are you going to get to the subscription module within? I don't understand all of the user experience makes it impossible to enjoy your night.
Love a lot of stuff the mirror does a lot of Reach does but the US they use experience.
44 down the Rabbit Hole is unreadable well speaking giving value to people who is sticking around.
I think it's just not time for the audio Network Media quiz this week's quiz is called schedule this no news stories to guess this week instead of Holly games with Christmas at the rules are as follows.
I'm going to give you a hole in the TV schedule.
You have 30 seconds to come up with a format fit for it using the traditional technique of choosing a talent than throwing them into an unlikely situation or format points are judge.
Which is the best and Reward Points accordingly and here is a Christmas treat to score today's game live is Alex from audio network.
Hello hello hello come and perch.
Yes, Alex Alex is here to live score today's game.
It's lovely to have your real everybody ready babe.
Can you find to help them with strictly over for another year? We need a new shiny floor show to fill 7 p.m.
On BBC One something that lifts the spirits possibly with a National Treasure at it's heart so 30-seconds for strictly strictly replacement in the new year your time Starts Now and Alex audio network please find the theme tune for that as well.
So Alex will be in network what you thinking typing away?
It's about showbiz glamour Glitz big bands orchestral funky as well.
Maybe that can be a help you too as well.
Ok.
That's probably 30 seconds up the network give us a plaster but you found it's pretty good.
Have you got time for that? I have for this round Charlotte's what do you the pictures at the talented OG they're doing a dog show essentially but there's kind of some dancing elements some picturing some cute little skirts on the dog and then we'll probably have some people like jazz.
The day with judging drill questions and underrepresented on National Television and you can have other celebrities being deeply deeply flawed and not understanding anything and it really I just people terribly but it will show emerging Talent and then they can be shown how to read engaged tone music in an effective pluralistic Manor Rogers the show me it's just bits but that's not good at both, but excellent starts and way better than I'd expected to be honest.
I think the music can be adapted.
I can't real version.
LED light on top ok, I think 20 points each going to start off i20 ok question number 2, I need something for 8 p.m.
New Year's Day slot on ITV1 looking here for something dramatic chance introducing your character animation intrigue drama something new or have a one-off the traitors.
I think previously had like a baby can of New Year's start so they will try something different please give us a blast.
Looking for something a hospital that's good.
Have you managed TV 8 p.m.
News reality hangover after when the neck is more Wayne Lineker on New Year's Eve is how we would all feel after watching that looks good Charlotte the cliches.
So it's going to be Martyn Compton and he's a new dad and his wife has been kidnapped on him to find out what's happened.
That's excellent work.
I'm going to give you 15 points for that is all I'm with the music and they pay our bills and just 10 points are other Alex OK one more to go.
A one-off stunt documentary for Tuesday night at 9 p.m.
On Channel 4 so we saw saw this year Channel 4 always something on a bandwagon or two maybe Alex Maria network.
I'm thinking dark and Moody underscore taking down a rabbit hole something like that the chuckling that's or is that sign for it so hard work from the teams there.
I think that's probably about 30 seconds network what you thinking building drama mysterious guitar.
Skip this video the excellent here for the hot air ballooning world.
Why you laughing was it deliberate or was it an accident but actually who's funding is balloon chips big balloon celebrity First Dates Winter Olympics special so Stunt Show where the date happened on the toboggan and he went downhill slopes and I could only took mid event so they can find only about 7 lose.
That is a celebrity first dates are nice, but that wasn't quite stunt Tiana yeah, so they can just submit a brief for website and me and if you have a creative can help them find the perfect tracks little bit so before you break for Christmas how people keep up with your with your kids work Alex not for the network so first thing for crashed podcast on any good podcast platforms or on any other social networks at Alex a l e x h u d s Watson crashed.
It's the podcast about everything else is a little tight lines, so we talk about everything for the death of democracy to Mr Blobby to all sorts of stuff around what happens when Keir starmer is challenging.
That means we'll text actor and what the Tech us trade deal me all of us anything to do with an allergy and it's really bored dream around philosopher and arts and politics and policy and everything else.
That's ok.
As always getting people listen like poker series got one called the future Media explained which is fortnightly.
I don't post on social media match but LinkedIn the most likely so come find me and have me there and I did not digging the producer was not here and it was a rethink audio production support for podcast Discovery have a great Christmas and New Year in 2026.
Even dashing around Oxford Street taking each Gift off your list, but there's that one present you can't quite seem to find there's no such thing as the perfect but there are perfect moments this year make the most of moments that matter with Coca-Cola whether you're trying to track down the perfect gift or chatting with your colleagues about this year's refresh your holiday spirit with Coca-Cola the perfect drink for sharing in the moment Coca-Cola holidays are coming in areas overwhelmed by conflicts and natural disaster.
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Thank you.
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