The controversial public corporation will introduce the first timeshifted version of a "main channel" to the UK.
Plus one channels are popular with broadcaters because they allow them to mop up a fair quanity of extra viewers for a channel with no substantial outlay for the broadcaster. They started in the US on their satellite television networks because Uncle Sam's terratory covers several timezones.
The changes - Freeview
Film4+1, which replaced the appauling "Quizcall" channel on multiplex 2, will be removed from Freeview. The replacement is "Channel 4+1" which will replay all the programming - live, US acquisitions - and regional advertisments an hour later.
On 20 August a rescan for channels on Freeview (also BT Vision) will result in:
Chief Executive of Channel 4 Andy Duncan said: "This gives our viewers another opportunity to watch Channel 4s high-quality content whilst ensuring maximum value from our investment in commissioned programming. Given the ongoing shift in consumer behaviour within television, we believe the launch of Channel 4+1 is a logical strategic move. Its consistent with our commitment to do everything appropriate to secure Channel 4s public service model longer term."