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Read this: Unblocking digital services across Europe

Summary: The European Commission describes the internet as quota goldmine of digital opportunitiesquot but says that digital services are often confined to national borders. Rus Ansip, the vice-president for the digital single market, said quotLet us do away with all those fences and walls that block us online. People must be able to freely go across borders online just as they do offline. Innovative businesses must be helped to grow across the EU, not remain locked into their home market. This will be an uphill struggle all the way, but we need an ambitious start. Europe should benefit fully from the digital age better services, more participation and new jobsquot. - informitv.com

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Unblocking digital services across Europ…



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Comments
Monday, 6 April 2015
M
michael
sentiment_satisfiedGold

2:49 PM

You mean EU-Burgers all have the same viewing rights? Preposterious !
We should only be allowed to watch Euronews...

And : what about the primacy of bosses' bonuses and profit margins ??
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Unblocking digital services across Europe

27 March 2015

Many digital services are technically restricted to particular territories,
generally for rights reasons. The European Commission is seeking to end geo-blocking
within the European Union. It is part of a review to remove obstacles to the
creation of a digital single market. It could have major implications for online
video services in Europe.

The European Commission describes the internet as a goldmine of digital
opportunities but says that digital services are often confined to national
borders. It is planning to publish a Digital Single Market Strategy in May.

One of the aims is tackle geo-blocking. Many services block access to users
outside a particular territory based on their internet address. Although there
are ways around this, services are often obliged to use reasonable measures to
restrict access based on geographic location because of the way that
intellectual property rights are generally licenced by territory.

The European Commission considers that too many Europeans cannot use online
services that are available in other EU countries, often without any
justification, or they are re-routed to a local store with different prices. It
says such discrimination cannot exist in a single market.

The Commission would rather see a single market across member states, which
would have profound implications for the way that media owners extract value
from programme rights. Some might argue that it would create a larger and more
efficient market and unlock greater value, but many rights holders are unlikely
to be persuaded of this without legal intervention.

Andrus Ansip, the vice-president for the digital single market, said: Let us do
away with all those fences and walls that block us online. People must be able
to freely go across borders online just as they do offline. Innovative
businesses must be helped to grow across the EU, not remain locked into their
home market. This will be an uphill struggle all the way, but we need an
ambitious start. Europe should benefit fully from the digital age: better
services, more participation and new jobs.

Gnther Oettinger is commissioner for the digital economy and society. Europe
cannot be at the forefront of the digital revolution with a patchwork of 28
different rules for telecommunications services, copyright, IT security and data
protection, he said. We need a European market, which allows new business
models to flourish, start-ups to grow and the industry to take advantage of the
internet of things.

Other areas of concern are modernisation of copyright law to ensure the right
balance between the interests of creators and those of users or consumers and
simplification of VAT sales tax arrangements for cross-border business.

The Commission also plans to look at the environment for digital networks and
services, including spectrum management, data protection, cloud computing and
big data.

It is an ambitious programme to create a digital single market in Europe,
although there will be many vested interests that may not be in favour.

europa.eu


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